Social & Creative · Content system concept
A system of posts, carousels and Reels for a roastery: one month of content with a single identity.
ORBIT ConceptOriginal demo content created by ORBIT as a concept. It does not refer to real clients, brands or results.
ORBIT Concept
The concept
Social content system concept for an imaginary roastery: consistent grid, reusable templates and a four-week editorial plan.
The starting point
Publish every day without losing quality, with a small internal team and few starting assets.
The approach
Three editorial pillars (origin, method, ritual), a template kit and product images generated on consistent virtual sets. Copy and captions in a warm, direct tone.
What was produced
- 20 posts and 8 carousels
- 6 Reels
- Template kit
Next project
Expense app — ad variants
ORBIT Concept
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