Advertising · Ad campaign concept
Twelve creatives for Meta and TikTok Ads, four messages, three formats: ready for testing.
ORBIT ConceptOriginal demo content created by ORBIT as a concept. It does not refer to real clients, brands or results.
ORBIT Concept
The concept
Campaign concept for an imaginary expense-management app. It shows the ORBIT method for ads: few strong messages, many variants, native formats for every platform.
The starting point
Find out which promise works best (time, control, simplicity, savings) without producing twelve different shoots.
The approach
A modular visual system: app mockups, variable headlines, generated backgrounds. Each message as static, 6" video and carousel.
What was produced
- 12 static creatives
- Four 6" videos
- Copy for 4 messages
Next project
Architecture studio — pitch deck
ORBIT Concept
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